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• To create the best tourist activity permitting the observation of the wild bear in its natural habitat;
• To provide a unique educational opportunity relating to the observation of the bear;
• To learn how to react in its presence in the wild.

• To encourage conservation and respect of natural resources.
• To apply these values throughout the visit by staff and visitors.
• To make use of the territory with a minimum impact on the natural environment.
• To refrain from disturbing animals and their habitat. 
• To adopt the principals dictated by “leave no trace”

• Security at all levels

• Competent guiding

• Insurance coverage

• Make your presence unknown         
• Keep silent
• No disturbances
• Camouflage human presence
• Maintain bears’ wild way of life
• Insure complete liberty for bears
• Never attempt to tame a bear
• Permit the animal its freedom

Offer natural and limited feed as much as possible